Some of the most successful business people in the world are avid readers. Warren Buffett and Bill Gates will both happily spend upwards of six hours a day poring over giant tomes on subjects as diverse as automation and the origins of the universe.

Reading broadens your knowledge and provides new insight. For that reason, it is essential for anyone thinking of starting a business to read as much as they can on the subject. Β 

So here you go: 11 best business books on the market πŸ“šπŸ€“

1.EQ Applied: The Real-World Guide To Emotional Intelligence by Justin Bariso

If you browse the posts of any major business blog, you’ll find dozens of references to emotional intelligence.

It’s critical to success in the market. Bariso’s EQ Applied takes you through what it means to become a better boss.

It helps you to put aside your emotional shortcomings, break bad habits, and rein in your emotional outbursts. The book is free at the moment - just follow the link and get a free PDF version. A sweet deal, I might add.

2.The Lean Startup: How Constant Innovation Creates Radically Successful Businesses by Eric Ries

A lot of startups are just a rehash of old business models. Eric Ries points out that this isn’t the best way to win in the marketplace. You need to innovate, not recreate.

The book takes you on a whistle-stop tour of some of the most successful businesses and what they did differently from their rivals. It also provides in-depth guidance on how you can be constantly innovative.

3.Profit First by Micke Michalowicz

Unless you’re making profits, you’re screwed. It doesn’t matter how good your business idea is, or the quality of your people; unless you’re making money, you will fail.

Micke Michalowicz makes this essential point clearly and then goes on to show you how you can turn things around.

Most businesses, he reveals, can get on the path to money creation - they just need to do things right. Profit First is a tome that reminds you of your psychological hang-ups. It helps you remove them so that you can become more of a business machine.

4.Will It Fly? How To Know If Your New Business Idea Has Wings … Before You Take The Leap by Thomas K. McKnight

If it was possible, wouldn't you like to know whether your business idea has any chance of success before you go and blow your life savings on it? This book might shine some light before you take the plunge.

It focuses on a series of questions that a child might ask to make sure that you’re not hiding obvious truths from yourself.

The 44-item checklist helps you to take stock of your business idea and work out whether it has market potential.

5.Zero To One by Peter Thiel

Peter Thiel was a founder of Paypal and one of the early investors in Facebook. It’s fair to say that he knows a thing or two about making money in the marketplace.

Zero to One focuses on the challenges that startup companies face when trying to make money.

Often you have massive outgoings and investors on your back, but you’re not able to turn a profit for many years, even if you have a viable business model.

Thiel charts a course that you can take out of this dilemma. He points out the critical decisions required to make it a success along the way.

6.Thinking, Fast and Slow by Daniel Kahneman

Nobel Laureate Kahneman isn’t actually a business personality. He’s not famous for taking a startup from concept to full-fledged corporation.

His usefulness comes from his deep insights into our nature as human beings.

He puts thought into two categories: fast and slow. Fast thinking is all the stuff we do automatically, including the assumptions and shortcuts we take. Slow thinking is more rational, logical, and considered.

This book encourages people to slip into slow thinking more often to get to where they want to be in life.

7.How to Get To The Top Of Google In 2020: The Plain English Guide To SEO by Tim Cameron-Kitchen

For modern businesses, getting to the top of Google is something of a holy grail. You want your firm to stand head and shoulders above the competition and slurp up all that juicy traffic.

This business book by Tim Cameron-Kitchen is the go-to resource to do just that.

It breaks the somewhat convoluted topic of SEO into easy-to-digest chunks that practically anyone can use to boost their page rankings.

8.Self Made: The Definitive Guide To Business Startup Success by Bianca Miller-Cole and Byron Cole

Self Made by Bianca Miller-Cole and Byron Cole is a guide for anyone who needs a toolkit to get from where they are right now with their startup idea, to where they want to be in five years. The book busts jargon and focuses primarily on the fundamentals.

9.Leaders Eat Last by Simon Sinek

Simon Sinek first made a name for himself on YouTube after giving a series of high profile lectures and interviews.

Since then, his insights on leadership have proven invaluable.

In his view, leaders aren’t servants, but neither are they masters. A leader is somebody who can take the flack for the rest of the team and still come out fighting.

There are perks to being a leader, but all wise people who find themselves in positions of authority know that there are costs too. And they must bear them. This book teaches you how to master the leadership role.

10.The 4-Hour Work Week by Tim Ferriss

The 4-Hour Work Week by author Tim Ferriss is one of those books that gets you fired up. In it, he explains how to use the Pareto principle to whittle down your working week to just four hours.

This is quite interesting... I'll have to check this one out myself πŸ˜„

11.Just F***ing Do It by Noor Hibbert

Emotional resistance prevents the vast majority of people from ever reaching their economic potential.

Noor Hibbert shows you how to break through your roadblocks and grab the life that you want. His take-no-prisoners attitude is an inspiration for us all.

Building a successful business is a massive project, so you need to do a good amount of reading beforehand. Make sure you understand the game before you take part. You don’t want to get burned.

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